investing in infographics
nfographics are a great way to present your great data. They’re also an effective tool to help your audience navigate and retain critical information. Plus, infographic development (copywriting and graphic design) just so happens to be one of our specialties.
An infographic is a visual treatment that presents data in a visually appealing and instructional format. An effective infographic takes complex information and transforms it into an attractive, organized visual piece that communicates clearly while adding to reader retention (since visitors only read 20% of the text on a web page). Done well, infographics can make key points, emphasize details and tell a complete story to help someone make new connections.
In short, infographics simplify complexity. They’re designed with multiple entry points. In other words, readers can begin where they want and work through information at their own pace in an order that makes sense to them. Because the brain is processing both text and graphics with infographics, they have a more memorable impact, making information more likely to be retained. All this makes infographics a powerful tool for sharing your valuable data with an audience.
Infographics can be used in multiple applications. They can enhance brochures, spice up presentations and help make connections online. In our digital world, infographics are ideal sharable content that can help improve your digital presence, raise awareness about your business, increase followers, and engagement. The more online interactions that occur, the more opportunities you will have to move readers into customers.
If you have useful data you want to share with the world, let us take a look. There is a good chance we can transform it into a practical and visually stunning infographic. This is a tool that can generate more interest, and most importantly, more engagement.