Briggs & Stratton – Vanguard training modules
Online training is one of the most effective ways to keep sales teams and distributors educated on new products & benefits. And what better way to encourage participation in the training programs than an eye-catching incentive? Briggs & Stratton turned to C-22 to create a series of courses for its line of Vanguard Commercial Batteries. Following thorough research, scriptwriting, dynamic graphic treatments and prize development, C-22 created a series of online training courses, and also developed accompanying incentives and eblasts to promote them. All Vanguard training courses kept strong brand elements in the forefront to help sell a cohesive brand of tough, durable and long-lasting products.